Winter Sale

Our Big Bang Series is a floating lure with an excellent color combination and attractive swim pattern if that doesn't make the lure attractive eno...

The EJF Micro allows you to match the hatch with a smaller bait. However, it has big topwater action. Bopping quickly on the surface with quick rep...

Zakana (Derived from the word of Japanese slang "small baitfish") The Zakana Casting Jigs come in a wide variety of colors and sizes with its recog...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plasti...

The X-Move is designed with a segmented tail. One of its best qualities is that it can be rigged many different ways. The X-Move can be used with a...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plasti...

C.A.L. Shad Tail is a mainstay for probing waters from inches deep to ocean depths. Made in many popular colors or our own custom color combos, the...

This nylon-coated, seven-strand wire is excellent for making leaders for toothy fish like blues and mackerel. The coating provides extra resistance...

K-Series Guides For Fuji’s New KR Concept Micro/Braid System KR Concept is a game changer in terms of great performance at lighter weights. KR Guid...

K-Series Guides For Fuji’s New KR Concept Micro/Braid System KR Concept is a game changer in terms of great performance at lighter weights. KR Guid...

P-Line Sunrise Squid Skirts are high-quality plastic baits with incredible UV and Glow colors for serious attraction. Designed with trolling in min...